Getting professional business advice can spell the difference between a successful and a doomed venture, both at startup and as your business grows. When searching for this kind of help, three types of resources are usually available.
One is seminars, books and other self-help materials that are actually quite useful and cost-effective for any rookie. There are business coaches too, or long-term advisors who can help you create or polish your business plan and give valuable tips and pointers as you proceed. And of course, consultants are there to provide their specialized expertise on particular areas of a business, like human resources or sales.
As you might have surmised, these three business advice sources are not completely independent of each other. As they share one common goal, which is to help a business, they are quite substantially linked with one another, even if they each have a different purpose.
Just as you need an entire village in raising a child, you need a variety of external specialists to help a business cut through its market. Combining all three types of help won’t only save you from mistakes in the beginning, but it also helps you shape and grow your business.
You can never underestimate what a good business book or self-help material can do. You’ve got practically unlimited choices out there!
Of course, many of these materials are available online, but make sure your sources are credible. These materials can help convey fundamental business principles and examples, and offer general business tips on a wide range of business topics, from submitting proposals to email marketing. Consult your chamber of commerce or visit your local university or library.
As self-help materials help you in a general way, a business coach can provide assistance that is very specific to your business. As you may expect, you need to pay a retainer fee, which usually depends on what type of program should be prepared for you and the number hours that you’ll be working with the coach.
A good coach is one who is experienced and skillful in analyzing your business model, spotting flaws, identifying and fixing daily issues, and so on. If sales are not very good, they will try to see what’s the problem and come up with a solution.
When selecting a coach, look for someone who will be available personally to observe your operations, as well as provide training and just remain available when they are needed. Of course, you should also pay attention to the chemistry you have. It’s hard to do business with someone you can’t get along with.